Website Development

15th June 2022

SEO Strategy for Ecommerce Websites

Search Engine optimization (SEO) is crucial for all kinds of websites. Knowing the best SEO strategy for ecommerce website can help you have some rewarding organic traffic that generates profit. Here’s an easy checklist for online business owners to get to know of some effective ecommerce SEO best practices. SEO Strategy for Ecommerce Websites. A 5-Point Ecommerce SEO Checklist 1. Fresh & SEO-Optimized Content If you optimize your site for SEO, then there are chances that you will be able to get your site crawled. You can do this through keywords and show your authority through content and backlinks. If […]
16th April 2022

Secure Your Website Through an SSL Certificate

Top 5 Reasons to Improve Your Website Using SSL Certificates SSL certificates that activate the HTTPS protocol is a surefire tool to attract customers and repel cybercriminals. In this post, we will talk about how you can improve your business using SSL (Secure Sockets Layer) certificates and the myriad of benefits it brings along.  Not sure if you need one? In that case, you are probably unaware of the fact that over 43% of security breaches are geared towards small businesses. This is mainly because over 70% of small businesses remain oblivious to security threats and lack basic cybersecurity infrastructure […]
26th January 2022

Shopify — The Key Pros and Cons

There is a huge number of online store building tools now available, and choosing the right one for your business can feel really difficult. Shopify is probably the best-known e-commerce solution currently available — but is it actually the best fit for you? Let’s dive in — with an important question. What is Shopify? What is Shopify? Shopify is a web application that allows you to create your own online store. It provides you with a wide range of ‘themes’ that can be customized to meet your own branding requirements and allows you to sell either physical or digital products. A key idea behind […]
27th November 2021

What Does “Defensive Programming” Mean?

Defensive programming, simply put, is programming with the intent to anticipate likely failure points. The goal is to circumvent those likely problems before they occur. You see the problem, right? There’s something inherently difficult with the advice “expect the unexpected” and it’s made many times worse when one alters it to “expect the unexpected and try to prevent it”. Let’s look at some practical examples. Conditional Statements This is one of the easiest places to program defensively, and one where it’s easiest to be complacent. In many cases, while programming in PHP, you simply won’t need an “else” case. Hypothetically, […]
25th June 2021

Important Ecommerce Platforms for SEO

With ecommerce growing rapidly year-on-year, it’s essential for online retailers to have the right technology to underpin their strategy. But with so many platforms now available, how can you tell which one is right for your business? When picking an e-commerce platform for your online store, one of the most important factors to take into account is its SEO friendliness. Most of the popular e-commerce platforms have their fair share of SEO friendly features that give them the functionality that we need to rank our store on Google. Considering the importance of SEO, it’s definitely a good idea to spend some time picking an […]